For freelancers and small agencies
Find the shop with no website. Build them one worth paying for every month.
Livery finds local businesses whose website is missing, dead or unusable on a phone — anywhere, not just in Denmark — drafts them a real site in their own language, and hosts it for as long as you keep them as a client.
No card required. Bring your own Gemini key, or run it on a local model.
The whole loop, in one afternoon
Search your area
Pick a town and a trade. Livery pulls the register, then actually visits every website it finds and classifies it: dead, parked, a Facebook page, or unusable on a phone.
Draft their site
One click turns a listing into a finished draft in Danish, on one of six hand-built design systems chosen for their trade. Not a template with their name dropped in.
Walk in with it built
Send a preview link, or open it on your phone at their counter. You are not selling an idea, you are showing them their own shop.
Bill them monthly
Agree a monthly price and invoice them for it. The site is yours to keep selling — hosting is included in your plan, however many you have live.
Six design systems, built by hand
The model writes the words and picks the structure. It never writes CSS. That is the whole difference between a site a business is proud of and one that is recognisably generated — and it means a design improvement lands on every site we host at once.
Værksted
autoIndustrial and dense. Hard edges, inverted bands, phone number impossible to miss.
Håndværk
tradesPhoto-led and trust-forward. Credentials and service area sit above the fold.
Spisekort
foodWarm dark and image-dominant. Menu set with dotted leaders, hours and booking first.
Ro
healthCalm and single-column. Generous whitespace, one repeated action: book a time.
Kontor
professionalText-forward and restrained. Asymmetric columns, rules instead of cards, no photography needed.
Butik
retailBright and loud. Oversized type, edge-to-edge grid, address and hours in the header.
Recurring money, not one-off invoices
Most tools in this space hand you a finished site and leave you to chase the payment yourself. Livery is built so the site keeps earning after it is delivered — but the invoice to the business is yours to send, and this page used to claim otherwise.
- Hosting for every site you build is included in your plan, on every tier including the free one.
- You agree a monthly price with the business and invoice them for it directly. That relationship stays yours.
- Your own subscription is billed by Paddle, who handle VAT in your country.
- The client can export their content whenever they like, and so can you. No hostage-taking.
- Collecting your clients' subscriptions through Livery is not available yet. When it is, it will be priced before you use it.
Your subscription is sold by Paddle.com Market Ltd as merchant of record. Livery never sees or stores card details.
What justifies the monthly fee
“You are paying for hosting” is a weak pitch and it churns. What the business is actually buying:
- A site that stays up, stays fast on a phone, and stays correct when their hours change.
- Enquiries from the contact form delivered to them, not to a form nobody reads.
- Someone who answers when they need the price list updated.
- No adverts, no tracking scripts, and no analytics on their customers.
Monthly reporting to the business is not built yet. When it is, anything it counts will be described in the privacy notice before it is counted.
Built for Denmark
Public registers, not scraping
Discovery runs on OpenStreetMap and the official company register: trade, address, registration year. Structured, public and free — a far better signal than a scraped category, and every record stores where it came from.
Danish by default
Sites are written in Danish natively, not translated. Opening hours, phone formatting, VAT and the words a Danish customer actually searches for.
GDPR as architecture
EU data residency, source and timestamp on every lead record, an audit log, and an in-product warning that cold email to sole traders is restricted under Markedsføringsloven §10.
Build the first one tonight
Pick a town, find a shop with a dead website, and have something real to show them tomorrow morning.